The Field Marketing Specialist (FMS) supports the Field Marketing Manager (FMM) in building the local face of Red Bull in their state in line with the global and national strategies and priorities, they will support in executing the sports strategy, planning and delivery of world class events and initiatives. They establish local field networks, encompassing scene experts and opinion leaders across both online platforms and in person. With a core focus on the sports playgrounds within the state (core sports, motorsports, team sports & fitness) the FMS plays a crucial role in creating and implementing marketing initiatives that drive credibility and connection in these scenes.
While their expertise lies in sports, they also support the broader marketing & sales mix, working in a cross-functional team environment often. The role is dynamic and active, FMS is consistently engaged 'in the field' rather than confined to an office environment & encouraged to use initiatives to find opportunities and solve business challenges.
DEVELOP A SPORTS STRATEGY FOR THE STATE
EXECUTE WITH EXCELLENCE
MARKETING INNOVATION
MARKETING OPERATIONS
Mid-level marketing experience, and a network, within sport and active lifestyle in Victoria/Tasmania
Strong people, networking & collaboration skillset, along with a passion for local sport culture
Experience in planning, managing and executing events
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