Digital Media & Content Specialist

Love motorsport, cameras and a good story? Triple Eight Race Engineering – the team behind Red Bull Ampol Racing – is on the hunt for a creative, high-energy team player to join our Commercial Department as Digital Media & Content Coordinator.

Worked in or with sports teams before? That’s a bonus, but not a must.

You’ll be the engine room of our digital presence. Working closely with colleagues, team partners and stakeholders both inside and outside the garage, you’ll own the day-to-day execution of Triple Eight’s digital media and content strategy across business, customer and team channels including the filming, editing, design and regular updating of content and assets. You’ll also:

• Contribute to the digital media and content strategy in collaboration with the Partnerships & Communications Manager.
• Lead the day-to-day execution and performance reporting of digital media and content across Triple Eight and SCT Motorsport channels.
• Support the Red Bull Ampol Racing social media and content strategy, including performance reporting in collaboration with external providers.
• Lead the ideation, production, filming and editing of internal and external video content for Triple Eight.
• Lead the development and design of visual assets and artwork for Triple Eight and SCT Motorsport.
• Support the Commercial Director and Partnerships & Communications Manager in delivering partnership initiatives and evolving fan engagement strategies.
• Support the execution of Triple Eight’s communications and public relations strategy.
• Support the delivery and promotion of the T8M8 membership program, including team channel content, member events and engagement activities.

 What you’ll get up to

 Digital Media and Content

• Manage Triple Eight’s digital media channels, including websites, EDMs, media releases, online competitions and fan engagement, to grow audience reach and engagement.
• Manage Objective Motorsport’s digital channels and media releases, driving follower growth and engagement with the team and drivers.
• Film and edit video content for business, team, customer and partner digital channels.
• Create digital and graphic design assets using Adobe Creative Suite for business, team, customer and partner channels.
• Coordinate pre- and post-event communications, including EDMs, member and partner updates, event reports and wrap-ups.
• Deliver contracted digital media inclusions for partners in line with content strategies, identifying opportunities to exceed expectations.
• Prepare monthly digital media performance reports for internal and external stakeholders.
• Maintain digital archives of event content, including photography, video footage and results.
• Manage office-related digital content, including email signatures and display screens across office and workshop facilities.
• Deliver Chairman’s Club content, coordinating exclusive behind-the-scenes access to drivers and key team personnel, particularly during race weekends.

 Partnerships

• Develop bold, creative ideas that differentiate Triple Eight from other Supercars and motorsport teams and position the brand as a leader in Australian sport.
• Support the Partnerships team with creative ideation for brand-related content.
• Assist the Partnerships & Communications Manager in delivering PR and media activities, including events, partner activations, press releases and media coverage.
• Coordinate on-site and off-site photo and video shoots throughout the season, working with the Partnerships & Communications Manager and external providers.
• Support partner campaigns and manage day-to-day requests relating to contracted partnership benefits.
• Manage inventory and stock levels of team promotional collateral, including posters and other marketing materials.

Brand Activation

• Deliver high-quality studio photography of online retail products, including motorsport memorabilia, driver apparel, collectables, clothing and new product ranges.
• Independently manage studio setup and product presentation to ensure professional, consistent imagery.
• Produce engaging video content to complement product photography and support product launches and promotions.
• Collaborate with the Brand Activation Manager to develop and execute marketing strategies, including paid social media and organic advertising.

What you’ll bring to the team

You’ll ideally tick most (or all) of these boxes:

• Qualifications and Experience: Relevant tertiary qualifications or demonstrated practical experience in website management, including content uploads, updates, maintenance and general website administration.
• Digital Platform Expertise: In-depth knowledge and understanding of mainstream digital platforms, including social media channels, digital marketing tools and content publishing platforms.
• Video Production and Editing: Advanced video editing skills, with proficiency in Adobe Premiere Pro considered essential.
• Graphic Design: Advanced graphic design capabilities, including proficiency in Adobe Photoshop and Adobe Illustrator.
• Microsoft Office: Strong proficiency across Microsoft Office applications, including Word, Excel, PowerPoint and Outlook.
• Written Communication: Excellent written communication skills, with the ability to adapt tone and style to suit a variety of audiences and platforms. Candidates must be able to provide examples of previous written work.
• Communication and Organisation: Strong interpersonal and communication skills, supported by excellent time management, organisational abilities and a proactive approach to workload management.
• Attention to Detail: Exceptional attention to detail and a commitment to producing accurate, polished and high-quality work.
• Adaptability and Initiative: A willingness to learn, take initiative and contribute across a broad range of responsibilities within a small, collaborative team. The successful candidate must be comfortable taking a hands-on approach and adapting to changing priorities.
• Flexibility and Teamwork: A willingness to work outside standard business hours when required, particularly during race weekends and major motorsport events. A genuine passion for teamwork and the ability to thrive in a fast-paced motorsport environment are essential.
• Creativity and Enthusiasm: A strong creative flair, fresh ideas and the energy to develop engaging content that reflects the brand, captures the excitement of motorsport and connects with its audience.
• Deadline Management: The ability to manage competing priorities, work effectively under pressure and consistently deliver high-quality outputs within strict deadlines.
• Professionalism and Confidentiality: A high level of professionalism, discretion and integrity, with the ability to handle confidential information appropriately.

Sound like your dream gig? Pack your bags – you’ll travel with the team to every Championship event, and join our drivers at some commercial activities and appearances away from race weekends. Hit apply and let’s get you on the grid!

Employer questions

Your application will include the following questions:

• Which of the following statements best describes your right to work in Australia?
• What's your expected annual base salary?
• How many years' experience do you have as a Content Specialist?
• How much notice are you required to give your current employer?
• Do you have Video Editing experience?
• Do you have Digital Content Marketing experience?